As Executive Director at the Brookings Arts Council, I lead the creation and execution of digital marketing and branded content campaigns that amplify arts programming, grow audiences, and strengthen community engagement across South Dakota.

I develop and manage cross-platform social media schedules, design coordinated graphics for Instagram, Facebook, the BAC website, and e-newsletters, and create supporting print materials such as posters, brochures, and signage. In 2023, I collaborated with a local business to design and refine the Council’s logo and color palette, establishing a cohesive brand identity.

Working closely with artists and community partners, I ensure all messaging is mission-aligned, visually compelling, and accessible. My background in photography informs both content creation and storytelling, and I regularly use Meta Business Suite, TikTok, Canva Pro, Squarespace, CourseStorm, Zeffy, Mailchimp, and Google Workspace to manage and distribute content.